Evolving a CX Strategy is about viewing the big picture


CX comprises everything a customer touches, hears, or sees from your organization and the perception created. CX is a part of every step in your customer buying process, from finding a product or service and purchasing it, to evaluating its performance post-purchase. The overall customer journey influences buying decisions and loyalty, and this is the reason organizations have made CX a top priority.


When you need to quickly evolve the maturity of your CX strategy and delivery capability, the CX Maturity Model helps you identify the current position and creates a target state blueprint to accelerate the delivery of exceptional customer experiences.

Why choose NTT?

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Proven accelerated methodologies

We have the expertise to help our clients articulate their strategic CX ambitions and to support them in delivering connected experiences, underpinned by the technology they need.

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Delivery expertise

We employ over 1,000 dedicated CX experts around the world and have over 8,000 people delivering bespoke outsourcing solutions.

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Respected

We have 23 years of experience as published experts: Global CX Benchmarking Report; and market citizens with 34 years of delivering thought leadership transformation and innovation.

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Deep customer understanding

The solutions we’ve deployed enable over 7 billion customer engagements each year and 10 years of delivering contact center solutions as-a-service (CCaaS).

We’re here to help!

We partner with organizations around the world to shape and achieve outcomes through intelligent technology solutions.

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